Pompah - Ready Steady Go

The project was to develop a robust web and mobile application that serves as an online platform exclusively for talented artists. The platform aimed to moderate and verify artists' content, providing them with a genuine stage to express themselves, inspire others, learn, and monetize their skills. The features included video sharing similar to YouTube, tutorial enrollment like Udemy/Coursera, contests for artists to showcase their performances, participation in events, and the ability to run a blog.

Project Brief

The project was to build a social media platform catering to artists, where they can showcase their talent, offer tutorials, participate in contests and events, and earn through user engagement, tutorial sales, contest winnings, and event management. The client intended to earn revenue by taking a commission from purchases, event management, and other activities on the platform.

Services Provided

Mobile Apps Development UI/UX Design QA & Software Testing

Faced Challenges

The video-sharing platform aims to address the lack of opportunities for talented artists by providing a global platform for showcasing their work, connecting with fellow artists, and generating revenue through a large audience.

Authenticity and Originality: In the vast ocean of online content, ensuring the platform’s content is genuine and original was a significant challenge. Maintaining a high level of content verification while providing a user-friendly experience was crucial.

Lack of exposure: Many talented artists struggle to get their work seen by a large audience. The video-sharing platform will provide a global platform for artists to share their work with a large audience.

Difficulties in monetization: Many artists find it difficult to monetize their work. The video-sharing platform will provide features such as monetization and live streaming that will allow artists to generate revenue from their work.

Lack of community: Many artists feel isolated and lack a community of like-minded individuals. The video-sharing platform will provide social networking features that will allow artists to connect with each other and build a community.

Project Approach

Discovery phase: Understand the client’s requirements using user research, identify target audiences using Google Analytics, and define the scope of the project using Jira.

Planning and UX design: Create a user-friendly interface using Figma, design the platform’s architecture using microservices architecture, and develop wireframes and prototypes using Figma.

Agile development: Implement an iterative development approach using Scrum, break down the project into smaller tasks using Jira, and develop and test the platform in an iterative fashion using Jenkins.

Backend development: Utilize microservices architecture using Python, develop the platform’s database and data storage infrastructure using MongoDB, and implement the platform’s security features using Django.

Contest and event management: Develop features to enable users to participate in contests and events using Python, and create a system for managing contests and events using Django.

Advertisements management: Integrate different types of advertisements to generate revenue using Google AdSense, and develop the platform’s advertising management system using Django.

Testing and deployment: Conduct thorough testing to ensure the platform’s stability, security, and performance before deployment using Jenkins.

Key Benefits

Empowering Artists: The platform provided talented artists with a dedicated space to showcase their work and connect with a like-minded community.
Authenticity and Trust: The content verification process ensured users could access original and trustworthy content.
Monetization Opportunities: Artists could earn through multiple channels, including user appreciation, tutorial sales, contest winnings, and event management.
Revenue Generation: The client successfully earned revenue through commissions on purchases, contest entries, and event management services.

The project utilizes an iterative development approach, enabling continuous improvement and client satisfaction through regular feedback loops and task breakdowns.

Results

The video-sharing platform has undeniably achieved resounding success since its launch, amassing over 500+ app downloads in its very first week and earning an impressive 4.5-star rating from users. Beyond these impressive numbers, the platform’s impact goes even further, fostering meaningful connections among artists, fans, and other creatives. It has become a catalyst for artists to flourish, offering them the chance to garner recognition and achieve newfound success in their respective fields. Through this platform, a vibrant and supportive community has been formed, propelling artists to reach greater heights and share their talents with the world.

Technologies Used

Pompah - Ready Steady Go

Project Brief

Services Provided

Faced Challenges

Project Approach

Key Benefits

Results

Technologies Used

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